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While the names might seem unusual to those unfamiliar, there is history, and benefit from the art, and time tested practices of skincare related massage. Such well respected practices offer the potential for improved circulation, toxin removal via lymhatic flow- excellent for reduction of puffiness (face), and appearance of cellulite (body), facial toning, pain relief, muscle relation, and overall increased healthy blood flow.
To quote Wikipedia here are some of the terms:
"Anma refers to both a practice of traditional Japanese massage and to practitioners of that art. Modern shiatsu is largely derived from anma. Myofascial release is an alternative medicine therapy that claims to treat skeletal muscle immobility and pain by relaxing contracted muscles, improving blood and lymphatic circulation, and stimulating the stretch reflex in muscles."
"Gua sha is a traditional Chinese medical treatment in which the skin is scraped to produce light petechiae. Practitioners believe that gua sha releases unhealthy bodily matter from blood stasis within sored, tired, stiff or injured muscle areas to stimulate new oxygenated blood flow to the areas, thus promotes metabolic cell repair, regeneration, healing and recovery." To this WE ADD that with facial gua sha (or guasha) the petechiae (deep redness) is NOT a component, as more light gentle pressure, and movements combined in this area is key for optimal benefit.
"Myofascial release is an alternative medicine therapy that claims to treat skeletal muscle immobility and pain by relaxing contracted muscles, improving blood and lymphatic circulation, and stimulating the stretch reflex in muscles."
Disclaimer: This information as provided on this site is not intended to diagnose, treat, or prevent illness, and is not offered as a replacement to professional medical treatment, or care.  If you are experiencing/ suffering from any medical concerns please seek appropriate advice from a qualified medical practioner.